Privacy Policy

This Privacy Policy explains how Indrava, operated by Reevu Chattopadhya, trading as Entropy Technologies ("Indrava", "we", "us", "our"), collects, uses, shares and protects your personal data when you use the Indrava app, our website indrava.online, or our services at api.indrava.online. Under India's Digital Personal Data Protection Act, 2023 ("DPDP Act"), we are the Data Fiduciary for your data: we decide why and how it is processed.

We have written this in plain language. If anything is unclear, contact our Grievance Officer (see section 15).

1. Who we are
2. What we collect
3. How we use it
4. How your feed is ranked
5. How we use AI
6. Advertising and cookies
7. Who we share it with
8. Where your data is stored
9. How long we keep it
10. Deleting your account
11. Your rights
12. Adults only
13. Security
14. Changes to this policy
15. Grievance Officer and contact

1. Who we are

Indrava is a creator community platform, made in India, where members follow creators, share posts and reels, and join events. Indrava is operated by Reevu Chattopadhya, trading as Entropy Technologies, Complex No. 47, Old Calcutta Road, Kharadah, West Bengal 700119, India.

2. What we collect

Your account and profile

• When you sign in with Google, we receive your name, email address and Google profile photo. Your password is handled by Google and Firebase; we never see it.
• What you add to your profile: username, display name, bio, profile photo, city and your date of birth.
• If you apply to become a creator: the details in your application, such as a link to your profile on another platform.

Identity and age check (KYC)

Creators, and some features such as events and payouts, need a one-time check that you are an adult and that the ID belongs to you. For this we collect:

• A photo of one government ID: PAN card, passport, driving licence or voter ID. We do not ask for Aadhaar.
• A selfie in which we ask you to do a simple action, to show it is really you.

We keep the result of the check: passed or not, the age read from your ID, and short notes from the check. The selfie is never stored. The ID photo is stored only if a person needs to review it (see section 9).

What you create and share

• Posts, photos, reels, stories, captions and comments.
• Messages you send through Indrava, where messaging is available, and reports you make about content or people.

How you use Indrava

• Which posts and reels are shown to you, how long you look at them, how much of a video you watch, and whether you skip, hide, like, save, share or comment.
• Who you follow, and the interests you pick when you join.
• Searches you make in the app, and events you request or join.

Octo, our assistant

When you talk to Octo, we process what you type or say, along with the account details Octo needs to answer you (see section 5). If you speak to Octo, your phone's speech recognition service turns your voice into text on your device or with its provider (on most Android phones, Google). We receive only the text, never an audio recording.

Purchases and credits

The Indrava app has no in-app purchases. If you buy the Founding Member pass or Rising Creator verification on indrava.online, the payment is processed by Razorpay. We receive your name, email address, phone number, what you bought, the amount, and the payment ID and status. We use these to activate your purchase, send your receipt, handle refunds and keep the records that tax law requires. Your card number, UPI PIN, net-banking login and similar details go directly to Razorpay. We never see or store them.

If you have Indrava credits, including Founder Credits, we keep your balance and a record of each credit and debit.

Device and technical data

• Your IP address, device model, operating system, app version and the times you use our services, recorded in our server logs.
• If the app shows ads, your device's advertising ID may be used by our ad partner (see section 6).

Our website

If you fill in a form on indrava.online (for example a creator application), we collect what you enter, such as your name, contact details, city and social profile link. The website also uses cookies and similar technologies (see section 6).

3. How we use your data

• To create and run your account, show your profile and content to other members, and let you follow, like, comment and message.
• To check that you are an adult and that you are who you say you are.
• To rank and personalise your feed and search results, and to measure how posts and creators perform.
• To keep Indrava safe: reviewing new posts, handling reports, and preventing spam, fraud and misuse.
• To run events and manage guest lists and entry.
• To process purchases, activate what you bought, send receipts and handle refunds.
• To answer your questions and grievances, and to send you important updates about your account.
• To keep records the law requires, and to respond to valid legal requests.

We process your data on the basis of your consent, which you give when you sign up and when you use features such as the ID check, and for the other lawful uses allowed by the DPDP Act, such as meeting legal obligations. You can withdraw consent at any time (see section 11). Some features will stop working if you do.

4. How your feed is ranked

Your feed and reels are put in order automatically. To decide what to show you, we use:

• Your activity: what you view, how long you stay on a post, how much of a video you watch, what you like, save, share or comment on, who you follow, what you hide or skip, and the interests you picked when you joined.
• The post itself: how recent it is, how other members respond to it, and the creator's standing on Indrava.

Safety comes first: content that breaks our rules is filtered out of feeds, and popularity never overrides our safety rules. Ranking is not for sale, and creators cannot pay to rank higher. We do not use your activity to build an advertising profile, and we do not sell it.

The detailed activity records are deleted after 90 days. After that we keep only summaries, such as which topics and creators you engage with, until you delete your account. You can shape your feed yourself by unliking, unfollowing or hiding posts. If you want your recommendation history cleared, email us (see section 15) and we will delete it.

5. How we use AI

Indrava uses AI models called Claude, provided by Anthropic, for three things:

• ID and age check: your ID photo and selfie are sent to Claude, which reads the date of birth on the ID and checks that the selfie matches. If the result is unclear, a member of our team reviews it. You can always ask for a person to review a decision.
• Safety review of new posts: the image and caption of each new post are checked by Claude before or soon after they go live. Our team reviews anything that is flagged.
• Octo: your messages to Octo, together with the account details it needs to help you (such as your username, creator tier, membership, verification status, credits, and your city or profile details when relevant), are sent to Claude to write a reply. We do not store the text of your conversations with Octo. We keep only a usage record: when you used Octo and how much.

Anthropic processes this data on our behalf to provide these features. Under its commercial terms, Anthropic does not use it to train its AI models. We do not use your ID documents or selfies to train any AI.

6. Advertising and cookies

In the app. The Indrava app may show ads served by Google AdMob. When it does, Google may collect your device's advertising ID, IP address and basic device information to show and measure ads, under Google's own privacy policy. You can reset your advertising ID or turn off personalised ads in your phone's settings (Settings, then Google, then Ads). Ads are never shown based on your private messages or your ID check.

On our website. indrava.online uses cookies and similar technologies, including the Meta Pixel, to understand how visitors use the site and to measure our advertising. These tools may share limited information with Meta Platforms, which processes it under its own policies. You can block or delete cookies in your browser settings. The Meta Pixel is not used inside the Indrava app.

7. Who we share it with

We do not sell your personal data. We share it only in these cases:

Who	What for
Other Indrava members	Your public profile, posts, comments and follows are visible to other members. If a creator allows sharing, their posts can also be opened by anyone through a share link.
Google (Firebase, Google Sign-In, AdMob)	Signing you in, app services such as notifications and crash reports where used, and ads in the app.
Anthropic	The AI features described in section 5.
Bunny.net	Storing and delivering photos and videos.
Contabo	Hosting our servers and database.
Hostinger	Hosting our website, indrava.online.
Meta Platforms	Measuring advertising on our website only.
Razorpay (Razorpay Software Private Limited)	Processing payments and refunds for purchases on indrava.online.

These providers process data only on our instructions and for the purposes above. We may also disclose data when the law requires it, for example to a court or a government agency acting under a valid legal order, or to protect the safety of our members or the public. If Indrava is merged, acquired or sold, your data may pass to the new owner under this policy.

8. Where your data is stored

Our servers and database are hosted by Contabo in Germany. Photos and videos are stored by Bunny.net in Singapore and delivered from servers near you. Payments are processed by Razorpay in India. Google and Anthropic may process data in the United States and other countries. The DPDP Act allows these transfers except to countries the Government of India restricts, and we will follow any such restriction.

9. How long we keep it

Data	How long
Account, profile, posts and comments	Until you delete them or delete your account.
Selfie from the ID check	Never stored. It is used only during the check.
ID photo	Stored only if a person needs to review it. Deleted as soon as the review is decided, and after 30 days at most. If no decision is made in 30 days, the ID photo is deleted and you can submit again.
Result of the ID check and your date of birth	While your account exists.
Detailed activity records used for ranking	90 days. Summaries are kept until you delete your account.
Octo conversations	Not stored. Usage records are kept for up to 12 months.
Event requests and guest lists	Up to 12 months after the event.
Reports, moderation and admin records	Up to 24 months, to keep the platform safe and handle disputes.
Payment, refund and credit records	As long as Indian tax and accounting law requires.
Server logs (including IP addresses)	14 days. App error logs, up to 12 weeks.
Database backups	Deleted automatically after 30 days.
Website form submissions	Up to 12 months after we respond, unless you join Indrava.

10. Deleting your account

In the app: go to your profile, open Settings, and tap Delete account. You will be asked to confirm.

Without the app: email our Grievance Officer at indravaofficial@gmail.com from the email address linked to your account, with the subject "Delete my Indrava account". We will confirm it is you and complete the deletion within 15 days.

When your account is deleted:

• Your profile, follows, likes, saves, comments, activity records and any pending ID photo are removed from our live database straight away, and your Indrava sign-in is removed.
• Your posts, reels and stories are taken down straight away, and their photos and videos are deleted from storage within 30 days.
• Copies in our backups are deleted within 30 days as backups expire.
• We keep a minimal record that the account existed and was deleted, and records we must keep by law (such as payment records, or reports that are under review), only for the periods in section 9.

11. Your rights

Under the DPDP Act you have the right to:

• Access: get a summary of the personal data we hold about you and how we use it.
• Correct and update: fix inaccurate or incomplete data. You can edit most of your profile in the app.
• Erase: ask us to delete your data, including your recommendation history.
• Withdraw consent: at any time, as easily as you gave it.
• Nominate: name a person to exercise your rights if you die or are unable to.
• Grievance redressal: complain to our Grievance Officer. If you are not satisfied with our response, you can complain to the Data Protection Board of India.

To use any of these rights, email indravaofficial@gmail.com. We acknowledge every request within 24 hours and resolve it within 15 days.

12. Adults only

Indrava is only for people aged 18 and over. We ask for your date of birth when you sign up, and we check ID for creators and some features. If we learn that someone under 18 has an account, we close it and delete their data. If you believe a person under 18 is using Indrava, please tell our Grievance Officer.

13. Security

We protect your data with encrypted connections (HTTPS), sign-in through Google and Firebase so we never handle passwords, restricted access to our servers, ID photos kept outside any public folder and deleted quickly, and a log of every action our admin team takes. No system is perfectly secure. If a data breach affects you, we will tell you and the Data Protection Board of India as the law requires.

14. Changes to this policy

We may update this policy as Indrava changes. The date at the top shows the latest version. For important changes, we will tell you in the app before they take effect.

15. Grievance Officer and contact

For questions, requests or complaints about your personal data, contact:

We acknowledge every complaint within 24 hours and resolve it within 15 days. How complaints work, and how to escalate them, is explained on our Grievance Redressal page.